If you've signed up for a festival account on Untappd for Business, you've unlocked a powerful tool to help you promote your event! Using your festival account, you will be able to:
- Control your festival's Verified Venue page and publish menus to it.
- Generate subscribers - this will allow Untappd users to follow you and receive push notifications when you create events on Untappd and add beers to your menu!
- Obtain data & analytics on what beers were checked in the most and rated the highest after your festival.
- Receive a custom text promo that will run for 30 days in a 50 mile radius around the festival location - any time an Untappd user in that area/timeframe checks in a beer, your promo will pop up on their phone like a badge with your custom text.
- Create a custom email blast that is automatically sent out to every recipient of the promo.
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Use the venue check-ins feature to interact with festival goers during and after the festival.
You can fully customize your promotion's text and images. To take advantage of this, email your custom promo text, email text, and email header image to business@untappd.com at least a week before the projected launch date of your 30 day promo to get started.
Below are the specs for what we'll need from you:
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- The logo for your festival in .png or .jpg format ONLY. This will be the logo that users see when they receive your promo in-app.
- 200x200 pixels is the ideal size, but the logo can be up to 500x500 pixels.
- Custom text for the In-App Promo should be less than 250 characters.
- Hyperlinks are not supported in In-App Promos.
- There's no word/character limit on email text. Hyperlinks to your festival page, ticket sales page, etc. are encouraged! Be sure to include all the info your customers will need to benefit from the promotion.
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Email Header Dimensions should be: 572x200 pixels.
What Can’t Festivals Do?
- Use the festival page to advertise new events or reuse the page for a different upcoming festival (even within the same year).
- Get a list of the email addresses for users who received the promotional email.
Example Email:
Example In-App Promo: