Now that you have created your badge and it’s active for your customers to unlock/level up, it’s time to promote it!
By having a local badge for your venue, you already enjoy some added exposure on the app, including:
- Being featured on the app’s homepage in the Nearby Local Badges section
- Having a star vs a dot on the map pin for your venue
- Placement on your venue page saying, “Check-in here to unlock a badge!”
- If the user has already unlocked a badge, it will feature a progress bar, showing how close they are to the next level!
There are various ways to do this, but here are some of the most effective methods:
Promotional Images for Digital Boards and Social Media
While local badges are not downloadable, we recommend creating images featuring your local badge’s logo that you can use on Facebook, Twitter, and Instagram, or even create images that can be used as an ad slide on your digital board.
Events
Do you have an upcoming event? Not only should you create the event within Untappd for Business, but also input some verbiage to alert attendees that they can unlock your exclusive badge by checking in at the event! Here's an example:
If you have any questions, please email us at business@untappd.com!